If you have not looked outsourced to a third party before it can be a time saving and income generating outcome. There are some tried and true tips and processes to choosing the right company for your appointment setting and lead generation needs. The first thing to do once you have your script, process […]
Once you have your process, contacts to call and script (with a great call to action) you can now start setting up your campaign. For appointment setting and lead generation campaigns there are two options: Hire employees or contracted employees to work in-house Outsource the function to a 3rd party. If you decide to hire […]
The most overlooked part of setting up your appointment setting or lead generation campaign is the part after you have your script finished and your person hired. You can have the best script and caller in the world but if he is calling the wrong people then there will be no appoints or leads. […]
Developing a script is often the most overrated and underrated part of your B2B outbound campaign. Whether you overrate or underrate its importance is determined by which camp you come from. Generally, those who have not done B2B outbound appointment setting or lead generation are overly focused on the script. “If they can just tweak […]
When you select your provider for your campaign you will most likely go through some sort of screening process to determine which potential candidate is a fit for your campaign. This process is very important. You should walk away from the screening call: Comfortable with the person you selected to set appointments. And […]
